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YouTube Engagement Rate Calculator

Enter your subscribers, average likes, and average comments to see your engagement rate and how it compares to channels your size. The math runs entirely in your browser — nothing is uploaded or scraped.

How this is calculated

Engagement rate is the percentage of your subscriber base that interacts with an average video: (average likes + average comments) ÷ subscribers × 100. YouTube’s recommendation system also weighs watch time and click-through rate, which this calculator can’t measure — but like-and-comment engagement remains one of the clearest public signals of how a channel is performing.

Frequently asked questions

What’s a good YouTube engagement rate?

Smaller channels (under 1K subscribers) often see 8%+ engagement, mid-sized channels (10K-100K) typically land around 2-3%, and larger channels (100K+) tend to settle closer to 1-1.5%.

Does view count affect this calculation?

No — this calculator measures engagement relative to your subscriber count, not your view count, since subscribers are the audience YouTube already knows wants your content.

Should I buy subscribers or likes to fix a low rate?

If your rate is already below your bracket’s benchmark, adding subscribers first will dilute it further. Lifting engagement on recent videos tends to help more before scaling subscriber count.